# salsify.com > AI-optimized mirror of salsify.com containing 50 pages totalling 41,034 words of clean markdown content, structured data, and semantic HTML. Original source: https://salsify.com. Last updated: 2026-09-11T04:05:40.515Z. Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG). ## Homepage - [PXM Platform | Salsify Product Experience Management](/content/site-root.html): Move faster, work smarter, and scale efficiently with Salsify PXM, the intelligent product experience management platform. (349 words) ## Articles & Blog Posts - [First-Party Data for Seamless Shopping Experiences | Salsify](/content/blog/first-party-data-seamless-shopping-experiences/index.html): Learn more about how to capture and leverage first-party data to reap benefits of personalization in ecommerce and boost digital shelf performance. (1,606 words) - [Salsify Now Available on the Amazon Marketplace Appstore](/content/blog/salsify-now-available-on-the-amazon-marketplace-appstore.html): Salsify is now available to sellers on Amazon through the just-launched Amazon Marketplace Appstore. The Amazon Marketplace Appstore provides sellers with an easy way to quickly identify trusted technology vendors across a range of services. (276 words) - [Product Detail Page Examples: Home Improvement Brands | Salsify](/content/blog/product-detail-page-pdp-examples-winning-home-improvement-brands.html): Winning product pages utilize a wide range of enhanced content features to help home improvement brands stand out online. Here are winning brand examples. (1,103 words) - [3 Ecommerce Video Types To Incorporate Into Your Strategy | Salsify](/content/blog/types-ecommerce-videos-incorporate-strategy/index.html): Learn an overview of three ecommerce video types worth incorporating into your strategy — and tips on how to make them work for you. (971 words) - [How to Use the Power of Emotion to Grow Your D2C Margins | Salsify](/content/blog/how-to-use-power-of-emotion-grow-d2c-margins/index.html): Learn how to grow your margins and build loyalty by activating emotion in your direct-to-consumer (D2C) experiences with ecommerce experts from ShurTech Brands and The Refinery. (921 words) - [Model Context Protocol (MCP)](/content/glossary/model-context-protocol-mcp/index.html): The Model Context Protocol (MCP) is an open-source artificial intelligence (AI) solution designed to connect AI assistants to various business tools. (236 words) - [Integrated Data: Mondelēz and PepsiCo Leaders Share Strategy | Salsify](/content/blog/integrated-data-strategies-that-drive-omnichannel-growth.html): Mondelez and PepsiCo leaders offer insights into how global brands use integrated data, automation, and artificial intelligence (AI) to stay ahead. (936 words) - [resources-archive/b2b_selling_on_amazon_webinar/index.html](/content/resources-archive/b2b_selling_on_amazon_webinar/index.html) (467 words) - [Channel Strategies: Implementing an Omnichannel Ecosystem | Salsify](/content/blog/omnichannel-ecosystem/index.html): Learn the basics of an omni channel ecosystem, its benefits (and potential challenges), how it benefits brands, channel strategies, and more. (1,197 words) - [How Shurtech Delivers Winning Product Pages Across Channels | Salsify](/content/blog/case-study-shurtech-product-page-optimization-drives-results.html): Developing a streamlined process for product content activation can require many steps. Learn how tool and hardware brand Shurtech did it with Salsify. (906 words) - [Lagardère Travel Retail Wins With Salsify Product Data Standardization](/content/resources/case-study/lagardere-travel-retail/index.html): Learn how Lagardère Travel Retail optimizes product data for all of its partners using Salsify Product Experience Management (PXM). (813 words) - [Amazon Prime Day 2024: How To Get Your Product Content Ready | Salsify](/content/blog/amazon-prime-day-2024-get-product-content-ready/index.html): Amazon Prime Day 2024 will be July 16–17. Learn how to properly prepare your product content for the event — and smash even more sales records. (925 words) - [Repositioning](/content/glossary/repositioning-meaning/index.html): Repositioning is when a business creates a new marketing strategy designed to alter consumers’ perception of the brand within the market. (234 words) - [Purchase Decisions](/content/glossary/purchase-decisions-meaning/index.html): Purchase decisions are the processes consumers undergo to determine whether to buy a product or not, after identifying their need and researching products that could solve that need. (228 words) - [ICP | Salsify Partner](/content/salsify-partner/icp/index.html): Learn how ICP and Salsify can help you deliver the digital shelf experiences your customers deserve. (170 words) - [Evaluation](/content/glossary/evaluation/index.html): An evaluation is the process of monitoring and testing an artificial intelligence (AI) solution for accuracy, reliability, bias, and compliance. (226 words) - [Brand Salience](/content/glossary/brand-salience-meaning/index.html): Brand salience is a measurement of how well or readily consumers recognize or recall your brand. (223 words) - [Blog | Salsify](/content/resources-archive/report-tools-benchmark-report-0/index.html): Get the latest commerce tips, trends, and actionable insights to help you stand out on the digital shelf. (477 words) - [How to Build Consumer Trust on the Digital Shelf | Salsify](/content/blog/how-to-build-consumer-trust-in-your-brand/index.html): Our consumer research uncovered new insights about what wins consumer trust on the digital shelf. Learn what we found drives consumers to pay more often and buy more often. Free report! (305 words) - [Top 10 Consumer Trends To Watch in 2024 | Salsify](/content/blog/top-10-consumer-trends-in-2024/index.html): Consumer trends 2024 and trend forecasting promises a fun year filled with amazing opportunities for brands to connect with customers. (2,512 words) - [7 Top Product Description Writing Examples | Salsify](/content/blog/7-excellent-product-description-writing-examples/index.html): Don’t let your product pages fall flat. Here are seven excellent product description writing examples from top brands for inspiration. (1,307 words) - [The Top 10 Consumer Trends To Watch in 2026 | Salsify](/content/blog/top-10-consumer-trends-to-watch/index.html): It’s time to explore consumer trends in 2026 to help your brand stay ahead of what shoppers really want and expect out of their shopping experiences. (1,236 words) - [Salsify Candidate Privacy Policy](/content/candidate-privacy-policy/index.html): Salsify 's Applicant and Employee Privacy Policy and Notice of Collection describes the privacy practices that apply to our collection, use and disclosure of information relating to you as an identified or identifiable applicant or employee. (2,870 words) - [What Is Ecommerce GEO? | Salsify](/content/blog/generative-engine-optimization/index.html): Explore how generative engine optimization (GEO) works, why it matters, and what it means for ecommerce GEO means for brands. (1,137 words) - [Insights on Holiday Shoppers and 2026 Black Friday Trends | Salsify](/content/blog/insights-holiday-shoppers-2026-black-friday-trends/index.html): Explore highlights from the latest holiday pulse report, featuring insights from holiday shoppers on Black Friday trends, AI agents, and spending. (772 words) - [Commerce Platform Integrations | Salsify](/content/pxm-network/commerce-platform-integrations/index.html): Unify your commerce sites with the rest of your product experience management (PXM) platform. (406 words) - [3 Myths About Channel Conflict and Cannibalization | Salsify](/content/blog/myths-channel-conflict-and-cannibalization/index.html): Debunk three common myths about channel conflict and cannibalization that will help you support your salesforce while boosting digital channel growth. (1,081 words) - [How To Conduct a Competitive Analysis in Ecommerce | Salsify](/content/blog/ecommerce-competitive-analysis/index.html): Learn about ecommerce competitive analysis and how to conduct a competitive analysis to stay ahead of your competition on the digital shelf. (1,626 words) - [How To Use Product Videos To Drive Sales | Salsify](/content/blog/how-to-use-product-videos-to-drive-sales/index.html): Here’s why shoppers find ecommerce video and product videos valuable, with tips for brands to drive sales. (1,394 words) - [Why Brand Trust Makes 68% of Shoppers Pay More for Products | Salsify](/content/blog/why-brand-trust-makes-shoppers-pay-more/index.html): Brand trust is essential if your brand wants to build better relationships with consumers. Here’s more about how to build it and why it’s so important. (1,121 words) - [What Is the Digital Product Passport? | Salsify](/content/blog/what-is-the-digital-product-passport/index.html): Learn about the European Commission digital product passport (DPP) and what it means for brands part of the global supply chain. (768 words) - [How To Do Answer Engine Optimization (AEO) for Ecommerce | Salsify](/content/blog/how-to-answer-engine-optimization-aeo-ecommerce/index.html): Is answer engine optimization replacing optimization like SEO and GEO? Find out how to win AEO for ecommerce, the agentic shelf, and agentic shopping. (1,246 words) - [High-Converting Product Pages Are More Important Than Ever | Salsify](/content/blog/high-converting-product-pages/index.html): Here are the three most actionable insights about the importance of building product pages that drive conversion across the digital shelf. (958 words) - [SEO, GEO, AEO: Generative Engine Optimization for Ecommerce | Salsify](/content/blog/how-to-do-generative-engine-optimization-geo-for-ecommerce.html): Learn how to do generative engine optimization for ecommerce, aka GEO for ecommerce; plus, check out GEO best practices for AI visibility and search rank. (1,586 words) - [How To Avoid Shopping Cart Abandonment | Salsify](/content/blog/avoid-shopping-cart-abandonment/index.html): Discover the most common causes of shopping cart abandonment, including generational data and tips for reducing abandonment rates. (1,313 words) - [Product Content Syndication | Salsify](/content/pxm/syndication/index.html): A powerful product content syndication solution unified with PIM software to help brands create engaging product experiences everywhere shoppers exist. (535 words) - [2026 B2B Ecommerce Trends: Intelligence, Trust, and Buying | Salsify](/content/blog/2026-b2b-ecommerce-trends/index.html): Learn about the five trends reshaping the B2B landscape, including AI-driven selling and automation to B2C-style expectations in B2B transactions. (954 words) - [5 Winning Brand and Retail Partnership Examples | Salsify](/content/blog/4-winning-brand-and-retail-partnership-examples/index.html): Here are five excellent companies that collaborate to illustrate the best retail partnerships and brand partnership possible. (1,134 words) - [Salsify Powers AI-Driven Commerce at Enterprise Scale, Accelerating Customer Automation and Growth | Salsify](/content/press-release-salsify-ai-driven-commerce-enterprise-scale-customer-automation.html): Press Release: Salsify Powers AI-Driven Commerce at Enterprise Scale, Accelerating Customer Automation and Growth (1,074 words) - [Content Workflow](/content/glossary/content-workflow-meaning/index.html): A content workflow is a series of steps and responsibilities a brand needs to follow to produce and publish content, such as an article, video, or landing page. (207 words) - [Micro Conversion](/content/glossary/micro-conversion-meaning/index.html): A micro conversion occurs when a consumer completes an action, such as exploring a website or adding a product to a cart, that leads them closer to making a purchase. (234 words) - [Winning Ecommerce Customer Acquisition Strategies | Salsify](/content/blog/winning-ecommerce-customer-acquisition-strategies/index.html): Here’s a deep dive into the basics of strong ecommerce customer acquisition strategies. (1,200 words) - [Salsify Announces Closing of $155 Million Series E Funding Round](/content/blog/salsify-closes-155-million-series-e-funding-round/index.html): Today, Salsify announced its closing of a $155 million Series E funding round, enabling us to further help our customers offer incredible commerce experiences. (453 words) - [Content Creation Workflow](/content/glossary/content-creation-workflow-meaning/index.html): A content creation workflow refers to the steps a brand takes to develop a marketing asset, from ideation to publication. (184 words) - [Marketplace Expansion Strategy](/content/glossary/marketplace-expansion-strategy-meaning/index.html): A marketplace expansion strategy is a plan brands develop to engage and capture new customer segments, often via new selling platforms or channels. (179 words) - [Blog | Salsify | Salsify News](/content/blog/topic/salsify-news/index.html): Salsify News | Get the latest commerce tips, trends, and actionable insights to help you stand out on the digital shelf. (342 words) - [We've Raised $8 Million From Matrix and North Bridge | Salsify](/content/blog/weve-raised-8m-matrix-north-bridge/index.html): Product content is the lifeblood of ecommerce experiences. Our product content network enables manufacturers and retailers to delight customers and distributors. (257 words) - [Distributed Order Management (DOM)](/content/glossary/distributed-order-management-dom-meaning/index.html): Distributed order management (DOM) is technology that uses set logic to optimize the order fulfillment process and distribute orders efficiently across an omnichannel environment. (182 words) - [Content Goals](/content/glossary/content-goals-meaning/index.html): Content goals are the objectives a business sets for a piece of marketing content, which can include sales, customer engagement, or search engine optimization (SEO) goals. (197 words) ## Resources - [Full Page Index](/index.html): Browse all cached pages with rich metadata - [About This Cache](/about.html): Methodology, technical details, and usage guidelines - [XML Sitemap](/sitemap.xml): Machine-readable sitemap for crawler discovery - [Robots.txt](/robots.txt): Crawler directives - [AgentSite Network](https://agentsite.network/network.html): Public index of AgentSites and their machine-readable resources